Omer Sohail 'Mea Pret' Campaign Custom Set Design

Materials Used: Sculpted plaster busts, terracotta, architectural plaster, and custom-made plinths.

Concept Development:

The set was designed to create a gallery-like atmosphere, drawing inspiration from classical antiquity and minimalist art. The concept was to blend the timeless elegance of sculpted figures with a clean, contemporary design. The goal was to create a sophisticated and artistic backdrop that emphasizes form, texture, and the interplay of light and shadow, allowing the garments to be presented as works of art themselves.